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- April
2015
Pedro Miranda talks about the smart green city strategy of Siemens
Ecosummit TV: At ECO14 London, our second conference at the LEED Platinum-certified Crystal, our host Pedro Miranda presents the smart green city strategy of Siemens and its key drivers. Electrification, automation and digital transformation have got a huge impact on the business of the German corporate and its customers. In fact, the digital and physical world are merging to continuously create better and more resource efficient solutions taking advantage of the latest smart technologies. Many companies are working hard to be part of the Internet of Things. According to Pedro, digital growth is exponential and the amount of data generated by humans and machines doubles every 2 years. In smart green cities, smart buildings are connected to the smart grid while the energy and data flow bi-directionally from the producer to the consumer and back to the producer. At the Crystal, Pedro and his team know everything that’s going on thanks to the omniscient building management system they put in place.
Read more- 31
- October
2013
Pedro Pires de Miranda envisions the smart green urban future for Siemens
Ecosummit TV: Siemens is not Apple. While Steve Jobs envisioned a new HQ from outer space for 12.000 employees, Pedro Pires de Miranda just wanted a smart green city technology showcase, conference centre, public exhibition and cutting edge sales office for the Siemens competence centre Cities. 18 months and €60M later, The Crystal opened doors in September 2012 and already upgraded more than 120.000 visitors to a new understanding of our urban future. 2 weeks ago we celebrated Ecosummit London 2013 at Siemens’ new urbanity palace.
Read more- 20
- April
2012
Cleantech Inside Is The Future – Reporting From Cleantech Forum Europe 2012
“Cleantech inside is the future,” forecasts Sheeraz Haji, CEO of the Cleantech Group. I totally agree with Sheeraz and like to call it: sustainable by default. The next wave is pervasive cleantech and ubiquitous sustainability management that will be adopted by every company in every sector. Of course, it will take time to make it real but the good news is that there are many smart green investors, startups and corporates working on it. This was obvious at the fantastic Cleantech Forum Europe 2012 which Sheeraz and his team organised this week in Munich. Before I share some of the general challenges VCs and startups are facing, let me brief you on the strategy of the Cleantech Group.
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