The real problem of energy efficiency is that it is uncool
Ecosummit TV: Steven Fawkes lectures on energy efficiency in the built environment at ECO13 London. According to IEA‘s efficient world scenario, energy efficiency would add $35 trillion to the global GDP by 2035 if it was implemented well. How do we achieve the full potential of energy efficiency? As for buildings, we need more accurate building performance models, advanced materials such as smart windows and integrated design that merges green architecture with smart technologies for lighting, heating, cooling and ventilation. As energy efficiency projects often are rather small, they should be aggregated into multi-site programmes. At the same time, investor confidence has to be fostered to drive more capital into energy efficiency. Steven currently works on bringing the Investor Confidence Project to Europe to make large energy efficiency projects ready for investors with the help of standardisation and quality assurance. However, the real problem of energy efficiency is that is uncool. We need more stuff like Nest and Philips Hue. Hey, startups, let’s invent new products to make energy efficiency cool, sexy and successful.
Read moreBenjamin Kott pitches EnergyDeck
Ecosummit TV: Benjamin Kott, who used to manage green operations for Google in Europe, pitches EnergyDeck at ECO13 London. 40% of total energy is consumed by buildings and up to 30% of consumption is typically wasted. Moreover, 80% of today’s buildings will exist in 2050. This translates into £8B annual savings potential in the UK alone from increasing commercial building efficiency by 20%. EnergyDeck is an online platform for community-based resource tracking and building performance benchmarking and it includes a best practice database. Benjamin’s ultimate vision is a supplier marketplace that aggregates the best solutions in the market for optimising building efficiency. EnergyDeck is a young startup based in London that is backed by angels and public grants. Now EnergyDeck is fundraising again and invites investors who love software, buildings and energy efficiency and are able to add value on top of providing capital.
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