Sustainable Social Mobility with Car and Ride Sharing

Based in Spain’s Basque country, Hiriko is the first company to build the electric City Car developed by MIT’s Medialab. Hiriko sounds Japanese but it is in fact a mix of Basque and Spanish: hiri = urban, ko = short for coche (car). Hiriko’s networked urban cars are designed to be used only as shared cars. Imagine a future where you can take any car when you leave your home or office. Imagine a future where all shared cars are electric. That’s where we have to be.