Lean cleantech startup – New Context Conference Tokyo 2012
Only successful cleantech startups have a positive impact on climate change and global resource problems. The problem is that most hardware-based cleantech startups are very capital and time intensive. Entrepreneurs and investors constantly look for new strategies to accelerate the development and marketing of smart green innovation. Applying the lean startup philosophy to cleantech could be the perfect solution. Cleantech startups also search for scalable business model, product market fit, validated learning from customers and engine of growth. In this context, it was a special honour to go to Japan – especially after Fukushima – and speak about Lean Cleantech Startup at the spectacular New Context Conference Tokyo 2012 two weeks ago.
Read moreGorka Espiau pitches Hiriko – the first foldable electric city car designed for car sharing
Ecosummit TV: Gorka Espiau, Head of International Programmes at Hiriko, pitches the Spanish EV startup at ECO12 Berlin. Hiriko aims at reinventing sustainable social mobility in smart green cities by building a foldable electric vehicle optimised for car sharing that was originally invented at the MIT Media Lab. The networked city car shall only be offered in car sharing fleets which is a pretty disruptive distribution strategy. The first prototype is available and Hiriko is looking for investors who want to accelerate their vision of sustainable urban mobility.
Read moreSustainable Social Mobility with Car and Ride Sharing
Based in Spain’s Basque country, Hiriko is the first company to build the electric City Car developed by MIT’s Medialab. Hiriko sounds Japanese but it is in fact a mix of Basque and Spanish: hiri = urban, ko = short for coche (car). Hiriko’s networked urban cars are designed to be used only as shared cars. Imagine a future where you can take any car when you leave your home or office. Imagine a future where all shared cars are electric. That’s where we have to be.
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