Mar Alarcón Pitches P2P Car Sharing Startup Social Car At ECO12 In Berlin

Ecosummit TV: Mar Alarcón is the founder and CEO of Social Car, Spain’s leading p2p car sharing operator. Before Social Car Mar co-founded Social Energy, a PV project developer based in China. I like the brand name Social Car very much and I am very bullish with regards to the business model of p2p car sharing as it is very capital efficient and scaleable. Mar did a great pitch at Ecosummit 2012 on 22-23 March in Berlin.

ECO12 Mar Alarcon Social Car

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