Smart green lean startup panel with Cleantech Invest, Savosolar, Wellington Partners, Icos Capital and Ben Energy
Ecosummit TV: Tarja Teppo (Cleantech Invest) moderates the smart green lean startup panel at ECO13 Berlin featuring Jari Varjotie (Savosolar), Bart Markus (Wellington Partners), Peter van Gelderen (Icos Capital) and Jan Marckhoff (Ben Energy). Given that most cleantech startups are capital- and time-intensive, we believe that the lean startup philosophy is the right medicine. Lean startup is all about resource efficient product development with fast iterations to achieve product market fit without wasting too much time and money. While lean startup works well for software startups, the question is whether it can also be applied to hardware startups. For the strategy discussion between the startup management and their VCs, lean startup also means to take smart make or buy decisions to maintain focus and, for example, outsource manufacturing or distribution to reduce CAPEX and OPEX. During an inspiring discussion, our panelists share their experience with being lean while being clean.
Tags: Bart Markus, Ben Energy, Cleantech Invest, Cleantech Startup, Cleantech VC, ECO13 Berlin, Ecosummit Berlin 2013, Ecosummit TV, Icos Capital, Jan Marckhoff, Jari Varjotie, Lean Cleantech Startup, Peter van Gelderen, Savosolar, Smart Green Lean Startup, Smart Green Startup, Smart Green VC, Tarja Teppo, Wellington Partners